A Quick Guide to eCommerce Internationalization

  • Ecommerce Internationalization is the overall process of selling products and services to buyers in foreign countries via the internet.
  • Localization is the process of providing an eCommerce experience that’s tailored to foreign markets, with respect to their culture, language, currency, laws, and so on.

Researching new markets

  • Buyers from that country are attempting to place orders on your eCommerce website.
  • There are other businesses in your niche experiencing success in that area.
  • The local search volume for your brand and its products is increasing.
  • Social media users from that region follow your brand or are discussing it with other users.

Defining your market entry strategy

Supporting multiple currencies and payment methods

Maintaining compliance

Expanding your business network

Localizing content

Getting started with eCommerce internationalization



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Codal Inc.

Codal Inc.


A digital solutions partner with a data-driven approach that empowers companies at the intersection of UX design, development, & business.